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Why Every Business Needs a Marketing Audit in 2025 Is your marketing strategy actually working, or is it silently draining your budget? If you’re not 100% sure, it’s time for a marketing audit. Ready to dive into why your business needs a marketing audit this year? Read on! EasyPost EasyPost is the partner for processing and sending all business mail, business communications, and document flows. Physically and digitally, depending on the needs of your recipients. Their goal is for companies to save time and money thanks to “the easy way”. Because of their years of experience and state-of-the-art machinery, they are experts in optimizing outgoing mail. More than 95% of their customers confirm that EasyPost makes their daily way of working simpler, more efficient, and cheaper. Your checklist of Do’s & Don’ts before Sending out your Email Campaign Whether you’ve used email as a marketing tool before or this is your first – it doesn’t matter. This list will come in handy whenever you feel like double-checking your Email Campaign before you press “SEND NOW”. Which Marketing Automation platform is right for you? There are quite a few Marketing Automation Platforms out there. So how do you know which one is the right fit for you and your company? What factors differentiate these platforms from one another? Our experts wrote a whitepaper that answers those very questions. Let’s take a look at these platforms and get ready to download the whitepaper at the end of this blog. The Bold Approach: Lead Generation At BeBold, we're not afraid to challenge the norm and embrace a different approach to marketing. We specialize in lead generation through the powerful principles of inbound marketing, a strategy that focuses on attracting, engaging, and delighting customers. If you're new to the concept of inbound marketing, don't panic just yet. We've got you covered with our introductory guide to help you understand the ins and outs of this game-changing model. Marketing Automation as catalyst for your organization Setting goals is just the beginning. To drive real change and achieve digital transformation, efficient resource utilization is key. With marketing automation, leverage evolving technology to enhance your organization's efficiency and propel it to the next level. 5 tips to make your website user-friendly Your website is your gateway to success. It's the first impression that potential clients have of your company, so you can't afford to let them get lost in the digital abyss. Luckily, we're here to equip you with five powerhouse tips & tricks to transform your website into a user-friendly marvel. Prepare to captivate, engage, and convert your visitors like never before. Google Ads keyword analysis in 4 quick steps Reaching high-quality customers at a lower advertising cost? It all starts with a deep dive into your keyword analysis. By doing this well, you not only gain insights into what people are searching for, but you also spot new search terms and market trends. How to optimize your Google Ads campaigns Alright, let's dive into the exciting world of Google Ads optimization! You've got your campaigns up and running, but now it's time to take things to the next level. And that means optimizing!

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